Joseph C
o
hen
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Role: Lead, IA, UX, Design
Bonners
Bonners are the leading musical instrument retailer in the UK
I was recruited as project lead for the redesign of their online presence
My responsibilites included: requirement gathering, IA, UX, testing, project managing dev, design, etc.
Role: IA, UX, Design, F Dev
BLG Group
BLG Group provide Interior Architecture services
I defined and delivered a chic and contemporary site to reflect the companies personality
Cashplus MasterCard application form
Cashplus sell prepaid cards with revenues of over £250,000,000
I was tasked with improving the application process for purchasing cards online
My work delivered large uplift in sales, improved the user experience & alligned the forms with brand guidelines
Role: IA, UX, Design, F/B Dev
Alei Tzion community website
This was a charity project for a Jewish community in London
I introduced an intuitive hospitality service that ensured that visitors London had a place to eat
Role: IA, UX, Design, F/B Dev
247 Media Group
247 Media Group are a one-stop media company for, producing data, publications and online solutions for the private and public sectors
I designed their branding and online presence
Role: Lead, IA, UX, Design, F Dev
Guvnor Guitars
Guvnor is a guitar manufacturer with sales in 20 countries
I was project lead and senior designer on the launch of their website
I introduced an online loyalty experience that helped break Guvnor into several key territories
Role: IA, UX, Design
Hospital Choices
Hospital Choices is an internet portal that lets patients select user-reviewed hospitals and surgeons around the globe
I introduced a UGC strategy that elevated the site above the competition
I design the IA, UX and visual experience throughout the site.
Cashplus landing page
Cashplus sell prepaid cards with £250M+ revenues, a huge amount of which are PPC sales
PPC traffic arrives on a PPC landing page, I revised the page and considerably increased the conversion rate
It took almost 2 years to find a design that beat my landing page
Old Portfolio
My previous portfolio site/div>